Amira Belle

Redefining Luxury Skincare Through Innovation, Technology, and Elegance

About Brand

Amirabelle is a premium Austrian cosmetics and skincare technology brand that unites timeless elegance with cutting-edge innovation. The name itself, blending “Amira” (princess) and “Belle” (beauty), captures the essence of refined beauty. With a black-and-gold aesthetic and a foundation rooted in powerful ingredients like Schwarzkümmel (black seed), Amirabelle delivers luxury skincare products and professional-grade machinery that bridge the worlds of ancestral wisdom and modern science.

Our brand represents luxury, technology, and tradition, but our story wasn’t being heard without a strong digital presence. We needed a digital experience that truly reflected who we are.

Problem

Despite a wide range of products and machinery, Amirabelle lacked a foundational digital presence. The brand had no official website, no cohesive visual identity, and no means to promote or manage events, memberships, or service requests online.

Deliverables

Logo Design
Website Development
UI/UX Design
Banner Design
SEO

Process & Solution

Amirabelle partnered with Expandeum to build a unified brand experience online and on-brand.

Elegant gold-on-black branding with floral elements, reflecting femininity, science, and precision in every detail.

Logo & Brand Identity

UI/UX Design

Custom-built multilingual site featuring event booking, memberships, quote requests, and high-speed responsive performance.
Custom-built multilingual site featuring event booking, memberships, quote requests, and high-speed responsive performance.

Website Development

Banner Design

Visually striking banners designed to highlight products, events, and categories, enhancing user engagement site-wide.

SEO Optimization

Targeted SEO strategies implemented to boost visibility, rankings, and local reach across European search markets.

Results

Following the launch of the new website and brand identity, Amirabelle experienced a remarkable rise in brand visibility and customer engagement. The modern, mobile-responsive platform allowed clients to seamlessly explore services, book events, and request product quotes—leading to increased inquiries and bookings. With a refined online presence and a distinctive logo, Amirabelle strengthened its reputation for elegance and credibility in both local and international markets.

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Organic Search Impressions

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Bounce Rate

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Brand Visibility

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Quote Requests

From No Digital Presence to a Premium Online Store

Through a strategic blend of SEO, refined brand identity, and a feature-rich, user-focused website, Amirabelle transformed from being digitally absent to becoming a highly visible, trusted brand, embraced by skincare professionals, salon owners, and beauty connoisseurs across global markets.
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