Weingut Tschank

WooCommerce Store · Product Strategy · UX Design · Smart Shipping · Brand Messaging

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About Brand

Weingut Tschank is a multi-generational family-run winery in the heart of Leithaprodersdorf, Burgenland. Known for its varietal purity, local terroir, and a warm, personal customer experience, Weingut Tschank had earned recognition with the Panorama Tourism quality seal, but their digital presence didn’t reflect this heritage and quality.

We had a basic online shop, but it didn’t match our wines or our service.

Problem

The client’s previous website was a basic eCommerce setup with limited functionality, a rigid product catalog, and no reflection of their unique offering, curated wine cases, vineyard-specific quality, and the warm, in-person experience they were known for.

Deliverables

ECommerce Website

Product Customization Logic

Dynamic Pricing Engine

SEO Foundation

On-brand Content & UX

WhatsApp Integration for Booking and Vouchers

Process & Solution

Customers couldn’t easily explore or customize their orders, and the site didn’t support dynamic features like flexible shipping or mobile usability. As a result, Weingut Tschank was losing opportunities for higher-value sales and deeper customer engagement

We developed a fully tailored WooCommerce website that enhances the winery’s online presence to match their offline excellence. The interface is clean, mobile-friendly, and designed for navigation across wine categories and single-vineyard bottles.

Customized WooCommerce Store

Flexible Wine Case Selection

Customers can now create their own curated 12- or 18-bottle wine boxes, choosing from a range of red, white, sparkling, and vineyard-designated wines. The product logic ensures users experience the joy of selection without system friction.

We implemented a dynamic shipping pricing system that adjusts based on order size, ensuring cost transparency and operational efficiency, important for both local and international customers.

Smart Delivery System

Clear Messaging & Storytelling

We translated the Tschank family’s passion into warm, trust-driven messaging across the site. The winery’s heritage and values now shine through in every interaction, from homepage to checkout.

Results

Massage Staar has evolved from a word-of-mouth-only reputation to a digitally discoverable, trusted brand with an integrated platform that supports client relationships, digital engagement, and business growth, all while preserving the soul of its founder’s healing mission.

Time on Site

Conversion Rate

Mobile Bounce Rate

Service Highlights

Brand-Aligned UX Design
WooCommerce Custom Development
12- & 18-Bottle Custom Wine Box Logic
Dynamic Delivery Pricing System
Responsive, Multilingual Website
Mobile Optimization
SEO Setup
Ongoing Technical Support

From Basic to E-Commerce Store

By transforming a basic webshop into a premium, customized online store, Expandeum helped Weingut Tschank extend its family legacy into the digital world.

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