Weingut Tschank

WooCommerce Store · Product Strategy · UX Design · Smart Shipping · Brand Messaging

About Brand

Weingut Tschank is a multi-generational family-run winery in the heart of Leithaprodersdorf, Burgenland. Known for its varietal purity, local terroir, and a warm, personal customer experience, Weingut Tschank had earned recognition with the Panorama Tourism quality seal, but their digital presence didn’t reflect this heritage and quality.
We had a basic online shop, but it didn’t match our wines or our service.

Problem

The client’s previous website was a basic eCommerce setup with limited functionality, a rigid product catalog, and no reflection of their unique offering, curated wine cases, vineyard-specific quality, and the warm, in-person experience they were known for.

Deliverables

ECommerce Website
Product Customization Logic
Dynamic Pricing Engine
SEO Foundation
On-brand Content & UX
WhatsApp Integration for Booking and Vouchers

Process & Solution

Customers couldn’t easily explore or customize their orders, and the site didn’t support dynamic features like flexible shipping or mobile usability. As a result, Weingut Tschank was losing opportunities for higher-value sales and deeper customer engagement

We developed a fully tailored WooCommerce website that enhances the winery’s online presence to match their offline excellence. The interface is clean, mobile-friendly, and designed for navigation across wine categories and single-vineyard bottles.

Customized WooCommerce Store

Flexible Wine Case Selection

Customers can now create their own curated 12- or 18-bottle wine boxes, choosing from a range of red, white, sparkling, and vineyard-designated wines. The product logic ensures users experience the joy of selection without system friction.
We implemented a dynamic shipping pricing system that adjusts based on order size, ensuring cost transparency and operational efficiency, important for both local and international customers.

Smart Delivery System

Clear Messaging & Storytelling

We translated the Tschank family’s passion into warm, trust-driven messaging across the site. The winery’s heritage and values now shine through in every interaction, from homepage to checkout.

Results

Massage Staar has evolved from a word-of-mouth-only reputation to a digitally discoverable, trusted brand with an integrated platform that supports client relationships, digital engagement, and business growth, all while preserving the soul of its founder’s healing mission.

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Time on Site

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Conversion Rate

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Mobile Bounce Rate

Service Highlights

  • Brand-Aligned UX Design
  • WooCommerce Custom Development
  • 12- & 18-Bottle Custom Wine Box Logic
  • Dynamic Delivery Pricing System
  • Responsive, Multilingual Website
  • Mobile Optimization
  • SEO Setup
  • Ongoing Technical Support

From Basic to E-Commerce Store

By transforming a basic webshop into a premium, customized online store, Expandeum helped Weingut Tschank extend its family legacy into the digital world.
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